How to Buy The Perfect Diamond To Last a Lifetime In 4 Simple Steps

 

So you’re thinking of buying that special someone in your life a piece of timeless jewelry, or more specifically, a diamond ring, but where do you even begin?

This is a question we love to simplify for potential buyers because let’s face it, diamond buying can get overwhelming. Typically speaking, having an initial meeting with your jeweler 4 months before you’d like to propose is what we would recommend. With that said, there are certain rings that need far less lead time.

Below we’ve broken down “How to Buy the Perfect Diamond” into four simple steps for consideration:

Step 1: Play Detective

It’s important to have an idea as to what style jewelry your partner typically wears. Are they into bulky style jewelry or more minimal, dainty jewelry? Do they like gold, white gold or platinum? What about diamond shape, have they ever mentioned a style or pointed to a ring they like? Having a general understanding of these answers will help you when making your decision.

When it comes to size, this can be tricky. If you want to keep everything a surprise, you can try to measure by “borrowing” a ring they typically wear and getting it sized, or having them try on one of your rings to get a general idea. Also, never underestimate their friends. Who knows, their BFF might already be prepared for this question.

Ring Design Pro tip: Search their name on Pinterest to see if they’ve pinned any engagement ring styles, as this could be your north star. Otherwise, check out our list of Engagement Rings Trends for 2021 for a little inspiration.

Step 2: Search out some reputable jewelry stores

From Yelp to Google, spending a little time finding a local store that has good reviews, (and plenty of them), is important. You want to find a jeweler you feel you can trust and ask questions to in-person or over the phone. This will likely be the most important part of your shopping experience. 

Any jeweler worth your time should have no problem sitting down and educating you on the GIA and AGS grading scale of the 4 C’s, (Cut, Clarity, Color and Carat), as well as how their process typically works. 

Do they custom create the ring for you or do they have rings available to buy off their display, or both? We often get asked our thoughts on buying a diamond online, you can read our full post on why we think local connections are so important

Step 3: Start creating a plan

You definitely don’t need to have it all figured out, as a matter of fact, we hope you don’t, but it is important to have a general understanding of how much you would like to spend, and a list of questions or concerns you’d like to address. Your budget will help determine things like diamond carat size, clarity and color. Check out our Diamond Education Page for more information, specifically the 4 C’s of Diamond Buying. 

Step 4: Book an Appointment

We believe the only way to truly understand what you’re looking for and provide you with the attention you deserve is through an appointment. This enables us to talk through a budget you’re comfortable with and show you some of our many designs. We see the appointment phase in 3 easy steps:

First, we sit down and get to know you. Unlike other stores, we pride ourselves on the relationships we build with our customers. Ask us any questions you may have or share any concerns that might be lingering and let us show you what being part of the La Bijouterie family is all about.

Second, we find your diamond. No matter your preference on cut, color, clarity, carat size and cost, we can find you the perfect diamond at prices that work for your budget.

Lastly, together we design your ring. From sketches and Pinterest pictures, we have seen and heard it all. Let us help guide you to create the perfect ring to last a lifetime. 

Curious to get some additional questions answered right away? Check out our FAQ page. Looking to get started? Book an appointment today, we can’t wait to begin this journey with you.

Merci,

Set F.

Founder of La Bijouterie

Engagement Ring Trends for 2021

A new year is on the horizon and after all that 2020 brought to the table, we’re ready for a fresh start. If your upcoming year will include a proposal, keep reading because we have the scoop on the hottest bling for 2021. Now doesn’t that have a nice “ring” to it? 

 

The New Halo

Beyonce said it best, you’ll be “Standing in the light of your halo” with this new take on an updated favorite.

The Retro Halo

View it here.



The Floral Halo

View it here

 

The Alternating Color Halo

Featured: 4-carat pear shaped diamond with pink diamond halo

View it here.

 

The Colored Stone with Halo

View it here.

Featured: A Ruby set in white gold, with emerald diamond halo.



Pretty in Pastel

Speaking of different colored stones, pastel colored diamonds are giving us all the feels. They’re muted, yet sophisticated. Check out this upcoming trend below.

 

View it here.



View it here.

 

View it here.

 

View it here.



Geometric & Offset Diamonds

If colorful diamonds aren’t your cup of tea, but you’re still looking for something uniquely you, perhaps thinking outside the typical setting is more your style. 

 

The Offset Round Brilliant Trio

 

View it here.

 

The 4-Corners Round 

View it here.

 

The Offset Oval

View it here.

 

The Trillion

View it here.

 

The Classics

Let’s be honest, no trending engagement ring list would be complete without the tried and true selection customer favorites that have a way of always staying in style. Which classic solitaire makes your heart beat a little faster?

 

The Round Brilliant

View it here.

 

The Emerald Cut

View it here.

 

The Cushion Cut

 

View it here.

 

The Oval

View it here

 

If you’d love to learn more about any of our featured designs, visit our website to book a no stress appointment. They can be in person, over the phone or via zoom! We look forward to serving you soon.

 

~ LB

Diamond Shopping During a Pandemic

 

 

From groceries, to everyday supplies, there is no denying that online purchases have saved the day amid this pandemic, and rightfully so. This uptick in online purchasing has recently brought to light the question of whether buying a diamond online is a smart move, and if not, why? We’re here to answer that question and explain why you may want to think twice before adding that diamond to your online cart and book your in person appointment with a trusted retailer instead.

Did you know that diamonds with the same GIA grade can greatly differ in quality and in price? To understand how this is possible, it’s important to first remember that a GIA certificate is still an educated option. Basically these reports have a list of caveats protecting the grading authority from legal action resulting from inaccuracy. 

But why the inaccuracy? Well, we’re glad you asked. The general rule applied to grade intolerance in diamond reports, ie) GIA,  is one grade for both color and clarity. This means that a 1 carat diamond graded as a G SI1, may vary in color from F, (the top end of the grading scale), to an H, the bottom end. 

Similarly, the SI1 clarity rating may vary from VS2 at the top end, to SI2 at the bottom. As you might imagine, this range in a G SI1 diamond can create quite the quality and pricing difference, a 56% price difference to be exact. 

This example demonstrates that two different diamonds, with the same grading, can reflect two very different prices while still being graded with accepted international standards. Without the help of a professional diamond retailer, it’s almost impossible to determine accurate quality and cost. 

Color and clarity tolerance can account for very different levels in price when comparing diamonds in stores or on a website. Color and clarity grading is not exact science, the grading is subjective. The only part of diamond grading that is absolutely objective is diamond weight. 

Now, GIA cut grading is considering the industry standard, with the highest being a triple Excellent cut. This takes into consideration cut or proportion, polish, symmetry and fluorescence.  

Likewise, there is no universal sliding scale that can calculate a diamond's diminished value due to cut and polish differences. 

What about fancy cut diamonds? 

Clarity and color grading are treated the same with fancy shaped diamonds such as pear and heart shaped, as they are with brilliant. The difference is the cut of a fancy shape diamond is more subjective. GIA does not assign cut grades to fancy shaped diamonds because they’re are too many variables to consider. Instead they are inspected to see how pleasing they are to the naked eye. They lose value if they are misshapen, too long, too short, too deep or too shallow. All of which will result in a lack of brilliance. 

Diamonds have value in terms of cash money, and obviously a strictly graded diamond is more valuable than a poorly rated diamond. There is always a reason why one diamond is less expensive than another. More often than not, potential buyers believe the difference in price is due to retail margins, however the most common reason for price inequality is diamond inequality. Be sure you’re asking these important questions to any diamond retailer you work with.

The most important thing to consider is to buy the diamond and the dealer, not just the diamond report. Diamond reports do not assign dollar amounts, they only describe diamond characteristics. Remember, no two diamonds are alike, and strictly graded diamonds provide more value and are worth every extra penny. 

At La Bijouterie, we take a personalized 1:1 in-person appointment approach. We adopted this way of conducting business  over 6 years ago because it allows us to educate the potential buyer and it has proven to be most successful. Now more than ever, customers are seeing the value of dedicated and uninterrupted appointments. It’s a time to ask questions and express any concerns you may have.   

Interested in setting up a Phase I appointment? You can do so here. To learn more about the “Reasons To Think Twice Before Purchasing a Diamond Online,” click here. Want to learn about the 4 C’s of Diamond purchasing, click here. As always, reach out to us with any questions you may have. We love hearing from you! 

~ LB

 

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